
Power of Distribution
|
Field Force:
|
17
|
|
Key Account Manager:
|
5
|
|
Buyers covered
|
84
|
|
Outlets coverage p.a.:
|
5.500
|
25.460 visits p.a.:
| Hypermarkets: | 1 x per week |
| Supermarkets: | 2 x per month |
| Big retail outlets: | 1 x per month |
| Small retail outlets: | 2-3 x per year |
| C&C: | 1 x per week |
Source: Maresi database



